In art, the use of the word negative does not imply bad. Instead, it is a method in which the artist utilizes the space around the primary object, i.e., the negative space. It is a technique that has been used by artists for centuries—but it is difficult to pull off successfully, to achieve the intended result without confusing or muddling the overall image.
Artist and graphic designer Tang Yau Hoong has mastered the art of negative space, infusing whimsy and movement into his work. Each piece delivers not one but two separate scenarios for the viewer—the primary image around which the message is constructed, and the alternative perspective in the negative space that brings a new layer of complexity and profundity to each composition. Find Tang on Facebook for a real-time feed of some of his latest work. [Via InsightSoft]